Lead Tracking and Lead Generation Software

Bitrix24 is the top lead management software for small businesses. Lead generation and lead tracking is available inside Bitrix24. Integrate Bitrix24 with CRM and social media channels to generate and track more leads. Sell more with Bitrix24.
The basic definition of a word 'lead' is anyone who is a potential customer but hasn't purchased from you yet. So, by definition lead tracking system is software or service that helps you generate leads, process them efficiently and convert potential opportunities into real deals. 

Bitrix24 is a fully featured lead tracking solution available both in cloud and as self-hosted software that you can install on your server (Bitrix24 comes with open source code). It supports full sales cycle from lead to deal and comes with a number of sales tools, like call center and email marketing. We understand that every business has a unique sales and lead management process. This is why Bitrix24 is extremely easy to customize and adapt to you needs. Track your leads and you’ll sell more!

You can fully automate lead tracking and set rules for automatic re-assignment leads to other agents, if the first one did not process assigned leads within a set period of time. Bitrix24 is also capable of alerting supervisors every time there are interruptions in automatic lead processing. And with smart lead routing, any time your employees log out or go on break, they are excluded from a lead processing line.

Register today and join 10+ million business who already use Bitrix24 for effective lead tracking. 

* As of August 1, 2021, this feature is only available for selected plans. 

Please note that the information may have changed since the publication. For current prices and features please visit Bitrix24 pricing page.

Basic Features

  • Unlimited users
  • Custom quotes and invoice 
  • 5GB free online storage
  • Web based and on premise
  • Unlimited CRM records
  • CRM Import/Export
  • Flexible access rights
  • Free mobile apps for iOS and Android
  • API and source code available

Best Cloud CRM

  • Leads/Contacts/Companies/Deals
  • Custom sales stages
  • Custom fields in CRM
  • Quotes and Invoices
  • Products and Product Catalog
  • CRM activity stream
  • Currencies and taxes


Import & Export

  • Excel & CSV
  • Email to lead
  • Call to lead
  • Web to lead (external web forms)
  • Manual entry
  • Mobile entry


Sales Automation

  • Custom workflows (business processes)
  • Email marketing
  • Access rights
  • Automatic lead assignment
  • Sales funnel
  • CRM reports
  • Tasks and documents
  • Calendar and scheduling


Call Center and Telemarketing

  • Incoming calls
  • Outbound calls
  • Rent local number
  • Rent toll free number
  • Use your number
  • Call recording
  • Call forwarding


For more information about Bitrix24, head over to our training courses.
We also have a great YouTube channel that covers every aspect of Bitrix24, from sales and planning to document management and company internal communication tools.
To download the self-hosted edition of Bitrix24 that can be installed on your own server and give you access to open source code, please visit the Bitrix24 Self-Hosted page.
12,000,000+ organizations have chosen Bitrix24